The false collar was invented during the most difficult period after the founding of New China. Shanghai people, who had historically been very fashionable, were now faced with straitened economic circumstances that necessitated a choice between food and fashion. Quite a few chose fashion, skimping on food to save money for clothing. But in a time of rationing, money couldn't always buy you everything. People in 1970s had to use cloth coupons at the time to buy clothes, and most of them couldn't afford a real shirt during that difficult period. Then the false collar was invented. These were worn inside the outer garment so that no one could tell whether or not it was a real shirt.
The term 'white shoes' refers to the iconic sailcloth sports shoes. Even now, many Chinese above the age of 30 regard the shoes with a sense of affectionate nostalgia. Many people remember using white shoe powder to keep their shoes bright and clean when they were young.
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